By Victor Okoye
Abuja, Feb. 1, 2026 (NAN) With two weeks left to the 11th Access Bank Lagos City Marathon, excitement grows as bottling giant 7Up confirms participation, injecting fresh energy into Africa’s biggest road race.
7Up’s entry boosts a growing list of major brands, reinforcing the marathon’s status as a World Athletics Gold Label race and a leading sports platform in Africa.
The 2026 edition is backed by Access Bank, Lagos State Government, 7Up, Kia Motors, Power Oil, Brila FM, AFN, Unilever, Eko Atlantic, Aquafina, Salonpas, Rexona, others.
As race day nears, brands compete for association, attracted by the marathon’s credibility, massive reach, consistency and unmatched visibility.
Beyond elite racing, the marathon offers access to thousands of runners, millions of spectators and extensive local and international media exposure.
Strong organisation, consistent delivery and alignment with health, fitness, youth engagement and global excellence have made the marathon a trusted platform for corporate partnerships.
Its impact goes beyond sports, boosting transportation, hospitality, retail and small businesses while projecting Lagos as a vibrant global city.
Organised by Nilayo Sports Management, the marathon is now a global benchmark, praised for professionalism, safety standards and value for athletes, sponsors and host communities.
February 14 is race day as the world turns its attention to Lagos.(NAN)
